I’m a Senior PMM at deepset, where I work on GTM enablement, competitive analysis, and product storytelling for the Haystack Enterprise Platform. Our customers are defense organizations, public sector, and enterprise innovation teams. The common thread is sovereign AI. My job is to explain what that actually means. Before deepset, I was the first product marketer at three different companies, Seed to Series C. I like building the function from zero. What I’m paying attention to right now: how AI is changing the craft of product marketing, how organizations meaningfully adopt it, how governments and policy makers regulate it, and whether we’re building something that narrows societal gaps or widens them. Outside work: proud Galgo dad, Detroit Lions fan, rock climber, musician, and two-thirds of the way through my first novel.